Over 120 years of history
The great adventure of Selle Italia began just outside of Milan in the village of Corsico in 1897. Selle Italia was originally founded to make saddles for everyday bicycles used for transportation. Back then, automobiles were an unaffordable for most and the bicycle was the transport of choice for many. Fast forward to the late 1970′s. The automobile had long replaced the bicycle as a primary mode of transport and cycling was more for sport than anything.
The Bigolin family took over Selle Italia and began an upward trajectory that propelled Selle Italia to the top with continuous product innovation encompassing new construction techniques and using new materials. This innovation and vision have made Selle Italia the acknowledged #1 source for high-end bicycle saddles worldwide.

Our biggest challenge comes from ourselves

Each and every Selle Italia saddle is the fruit of our constant research and development programs. We use detailed scientific studies and millimeter after millimeter, material after material, we work closely with the top doctors and biomechanics scientists to turn out saddles which come one step closer to perfection, which fit any anatomy, and which can meet any possible need of the cyclist.

Today more than ever, research and development comes first for Selle Italia. In the past, saddles were produced first and their use was determined later. Today Selle Italia never creates just any product. We make careful research and lab tests, then extensive real-life testing with riders. That’s how perfect saddles are born, and that is why Selle Italia saddles optimize comfort and performance for any rider.

Quality and science with idmatch
idmatch develops cutting-edge measurement products and systems - the result of scientific studies and research - that are at the same time easily accessible and guarantee reliable results. This allows to maintain high level of customization, accuracy and reliability.

The technologies of the idmatch system have been designed to guarantee the user maximum comfort, well-being, and performance during sporting activity.

idmatch permits the user to scientifically find the ideal set-up for their bike.